Cogent ROI Blog

Sell the bottom line. Motivate B2B prospects with financial benefits.

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Post Conversion Thank-you: 16 Key Tips for B2B Landing Pages

The Post Conversion Thank-you is the onscreen message that first thanks the visitor for accepting the Offer featured on their Landing Page, and then presents additional opt-in Offers that create an opportunity for better retention and further conversion. Post Conversion Thank-you Tips: 1.     The Post [...]

By |September 20th, 2017|Creative, Design|Comments Off on Post Conversion Thank-you: 16 Key Tips for B2B Landing Pages

12 Hero Shot Tips That Drive Landing Page Conversions

Introduction: A Landing Page is a standalone web page that has been purposefully designed to guide a visitor down a singular path toward taking a specific, well-defined action. Landing Pages with the best conversion rates convey their unique value proposition (UVP), eliminate distractions, and provides a frictionless experience that makes it easy [...]

By |August 21st, 2017|Creative, Design|Comments Off on 12 Hero Shot Tips That Drive Landing Page Conversions

13 Proven Options that Drive Landing Page Traffic

Introduction: A Landing Page is a standalone web page that has been purposefully designed to guide a visitor down a singular path toward taking a specific, well-defined action. Landing Pages with the best conversion rates convey their unique value proposition (UVP), eliminate distractions, and provides a frictionless experience that makes it easy [...]

By |June 28th, 2017|Creative, Design|Comments Off on 13 Proven Options that Drive Landing Page Traffic

13 Crucial Design Strategies for Hi-converting Landing Pages

Introduction: A Landing Page is a standalone web page that has been purposefully designed to guide a visitor down a singular path toward taking a specific, well-defined action. Landing Pages with the best conversion rates convey their unique value proposition (UVP), eliminate distractions, and provides a frictionless experience that makes it [...]

By |June 13th, 2017|Creative, Design|Comments Off on 13 Crucial Design Strategies for Hi-converting Landing Pages
  • Interactive Landing Page Design

Interactive Landing Pages – 9 Need-To-Know Strategies

Introduction: A Landing Page is a standalone web page that has been purposefully designed to guide a visitor down a singular path toward taking a specific, well-defined action. Landing Pages with the best conversion rates convey their unique value proposition (UVP), eliminate distractions, and provides a frictionless experience that makes [...]

By |May 25th, 2017|Creative, Design|0 Comments
  • Drafting A Landing Page

11 Helpful Tips for Creating High-Converting Landing Pages

So what exactly is a landing page and how will it help you convert your visitors into leads? To answer these questions, let’s first discuss what a landing page actually is, how it’s used, and where the visitors will come from... Essentially, it’s a standalone web page dedicated to a single marketing campaign that focuses [...]

By |January 26th, 2017|Analytics|Comments Off on 11 Helpful Tips for Creating High-Converting Landing Pages